Troika Media Group subsidiary Troika IO integrates with global fintech company Circle to simplify digital payments for NFTs

Troika Media Group

Troika IO’s Redeeem Introduces New Features for Its Digital Marketplace and Non-Fungible Token (NFT) API Services Through Integration with Circle

Los Angeles, Calif., March 16, 2022 (GLOBE NEWSWIRE) — via NewMediaWire — Troika Media Group, Inc. (Nasdaq: TRKA) (“TMG” or “Company”), a brand consulting and marketing innovation firm that provides integrated branding and marketing solutions for global brands, announced that its subsidiary, Troika IO, has become part of Circle Internet Financial, LLC, a global financial technology company that provides payments and financial infrastructure over the Internet to businesses of all sizes. The integration provides a seamless and reliable payment infrastructure for TMG-branded customers and improves the customer shopping experience for NFT consumers in the metaverse.

Troika IO is committed to driving the growth of Web3 by providing powerful APIs and blockchain infrastructure that enable brands and creators to quickly, securely, and easily enter the metaverse with apps, games, places market and trade.

Redeeem by Troika IO, the digital marketplace for NFTs, offers gas-free minting services, excellent customer support, and developer-friendly APIs to power the next generation of apps, NFTs, and contracts intelligence on the Stacks blockchain, secured by Bitcoin. Redeeem also offers integrations with Ethereum, Polygon, and Flow blockchains.

Integration with Circle’s payment solutions will enable Troika IO’s client brands to create a seamless and fully automated journey for consumers to purchase NFTs with debit and credit cards, ACH bank transfers and electronic transfers . This will allow Troika IO and Redeeem to offer additional payment options, higher trading limits, near instant settlement times, reduced operational overhead, better compliance monitoring and improved user experience for consumers. NFT.

In addition to Circle, Troika IO plans to integrate with Plaid, a data network that works with thousands of fintech companies, many of the Fortune 500s, and many of the biggest banks to allow people to easily connect their financial accounts. to apps. and the services they want to use. Plaid’s network covers 12,000 financial institutions in the United States, Canada, United Kingdom and Europe. Tens of millions of people in North America have successfully connected their financial institutions to apps using Plaid.

Troika IO believes that buying digital goods should be as easy as buying any consumer item on the internet. With Circle and Plaid integrations, Troika IO’s Redeeem marketplace and its API services will make buying and selling NFTs safer and more accessible to a wider and more diverse audience and enable the underlying technology of NFTs to going beyond art and collectibles into many other areas such as sports, ticketing, gaming, luxury goods and real estate.

“As we move into a more regulated environment, we welcome the support of leading crypto institutions such as Circle, which will power our NFT Marketplace, Wallet APIs and other blockchain services, and open up a world of possibilities. for Troika-branded customers in the metaverse Our strategic integrations with Circle’s payments and payments infrastructure will help us reach new customers faster, scale our technology more efficiently, and create greater financial inclusion worldwide,” said Kyle Hill, President and Head of Digital Assets at Troika IO.

About Troika Media Group
Troika Media Group is an end-to-end brand solutions company that creates short- and long-term value for global brands in entertainment, sports and consumer products. By applying emerging technologies, data science, and world-class creativity, TMG helps brands deepen engagement with audiences and fans throughout the consumer journey and build brand value. Clients include Apple, Hulu, Riot Games, Belvedere Vodka, Unilever, UFC, Peloton, CNN, HBO, ESPN, Wynn Resorts and Casinos, Tiffany & Co., IMAX, Netflix, Sony, Yahoo, and Coca-Cola. For more information, visit

About Troika OI
Troika IO is a crypto consultancy that demystifies the often complicated world of NFTs and the metaverse of global brands. An end-to-end crypto solution, Troika IO designs and builds NFTs, owns and operates the NFT Redeeem Marketplace, and builds passionate NFT communities for consumer brands and entertainment properties. Troika Labs is part of the Troika Group (Nasdaq: TRKA). For more information, please visit

Forward-looking statements
Certain statements in this press release that are not historical facts are forward-looking statements that reflect management’s current expectations, assumptions and estimates regarding future performance and economic conditions, and involve risks and uncertainties that could cause actual results to differ materially from those anticipated by the statements made herein. Forward-looking statements are generally identifiable by the use of forward-looking terms such as “believes”, “expects”, “may”, “hopes”, “will”, “should”, “plans”, “has intent to”, “provided”, “target”, “see”, “potential”, “estimates”, “preliminary” or “anticipate” or the negative thereof or comparable terminology, or through a discussion of the strategy or objectives or other future events or circumstances, or effects. Additionally, forward-looking statements contained in this release include, but are not limited to, the impact of the current COVID-19 pandemic, which may limit access to facilities, customers, management, personnel of support and professional advisors to the Company, and to develop and provide advanced voice and data communications systems, the demand for the Company’s products and services, economic conditions in the United States and around the world, and the ability to the Company to recruit and retain management, technical and sales personnel. Further information regarding factors that could affect the Company’s results and forward-looking statements is disclosed in the Company’s filings with the SEC. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company disclaims any intention or obligation, other than required by law, to update or revise any forward-looking statement, whether either as a result of new information, future events or otherwise.


Troika Media Group
Kevin Aratari

Investor Relations
TraDigital IR
Kevin McGrath

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